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Duration 14 hours
Course Outline
Fundamentals of Generative Media on Vertex AI
- Exploration of Veo, Imagen, Chirp, and Lyria capabilities
- Application scenarios across various industries
- Practical session: configuring the Vertex AI workspace
Image Synthesis using Imagen
- Crafting prompts for superior image quality
- Managing style, consistency, and brand identity
- Practical session: generating visual assets for products
Video Production with Veo
- Implementing text-to-video generation pipelines
- Refining and editing AI-generated video content
- Practical session: producing concise promotional videos
Audio and Speech Processing with Chirp
- Utilizing text-to-speech and speech-to-text features
- Applications in voice cloning and accessibility
- Practical session: generating branded audio elements
Music Composition with Lyria
- Generating music across various genres
- Incorporating musical elements into marketing and media strategies
- Practical session: creating instrumental background tracks
Integrating Multiple Media Modalities
- Orchestrating outputs across multiple models (image, audio, video)
- Developing multimodal workflows for narrative storytelling
- Practical session: assembling a comprehensive multimedia campaign asset
Enterprise Implementation and Best Practices
- Navigating ethical guidelines and brand safety standards
- Scaling workflows for compliance and efficiency
- Reviews of successful enterprise adoption cases
Conclusion and Future Directions
Requirements
- Proficiency with cloud platforms and API interactions
- Foundational knowledge of generative AI principles
- Experience with media production pipelines (image, video, or audio)
Target Audience
- Content creators
- Marketing professionals
- Product managers
- Software developers
Testimonials (1)
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